Investment bankers, ever eager for the sniff of a deal, will also be wondering whether this move by LVMH might trigger a reshuffle of its sprawling empire. One obvious deal - which has been touted many times but never made it off the drawing board - would be the sale of its majority holding in Moet-Hennessy to Diageo, the drinks giant that currently owns a one-third share.
Diageo would be an eager buyer, but over the years LVMH has shown itself reluctant to sell. Tiffany has attempted to broaden its appeal to younger customers. It also secured Kendall Jenner, one of the biggest "influencers" on Instagram with million followers, as one of the models for this year's spring and summer collection. In , it brought in Reed Krakoff, widely credited for transforming the US handbag brand Coach into a multi-billion dollar business, as its chief artistic officer.
Its main focus, though, is jewellery which was one of the strongest performing areas of the luxury industry in This has encouraged firms to expand in the sector. You will find department stores that sell Tiffany Fragrance, but not jewelry. They sell almost every item of their iconic collections online as much as they do in stores.
Online, you can also find second-hand Tiffany jewelry sold by various websites such as Ebay, Rubylane, and other Estate Jewelry sellers. Be sure to read reviews and feel confident in the sellers, as you want to be sure the items are authentic. The unraveling of this agreement has reportedly two outcomes for the famous jewelry house: the upcoming legal battle could ultimately result in the deal being honored, though at a discounted price, or Tiffany could resume its search for a buyer.
Yesterday, LVMH released a statement of explanation, elaborating that the deal could not be completed "as it stands," because the French government had asked them to delay the deal past January 6 due to the threat of tariffs on French goods imported into the United States.
The deal would have been the largest ever in the luxury sector, according to The New York Times. We will be proud to have Tiffany sit alongside our iconic brands and look forward to ensuring that Tiffany continues to thrive for centuries to come.
Tiffany was not the company's first foray into jewelry—it owns Bulgari and Tag Heuer, among others—but this was by far its most ambitious acquisition in that sector. At the time, jewelry and watch sales made up only nine percent of LVMH's total revenue. For 4 weeks receive unlimited Premium digital access to the FT's trusted, award-winning business news. Digital Be informed with the essential news and opinion.
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